Friday 12 December 2014

Pop magazine names and planning

I knew my magazine name had to be short and snappy but easy to remember. My target audience is teenagers and with them being at schools, my magazine could spread quickly if the name catches on in the sort of places my target audience stays or socialises. As well as this, I wanted my magazine name to fit the styles of other similar pop magazines. I did some research and these were some of the names I found:





 Top of the pops is presented as very lively with the stars and the pink background. Moreover, the name is very catchy and rhymes so feels familiar to say. This was definitely the sort of style I was looking for.
 'We love pop' is also a very good example of a pop magazine that is aimed for my target audience. The name is presented in a text speech symbol which represents the fact many teenagers use social media and phones nowadays to communicate. This shows the magazine is trying to keep in touch with its target audience. As well as this, you can clearly see it is a British magazine with the love heart with British flag that is a clever move by the editors to show it is a British magazine but also keeps similar to the magazine house style with the love heart. The magazine also uses the word 'we' to stay familiar with the target audience and also gives a sense of belonging to the reader.
 The 'classic pop' music magazine also keeps in style with the general colour of black and red. The text is easy to read and contrasts against the dark background. This for perhaps an older audience due to the fact it is 'classic' so is kept simplistic compared to the previous logos/names and doesn't have to be lively and loud.
Q magazine is a very famous pop magazine. It is symbolised by its simple logo which immediately shows to the reader that it is Q magazine. It is instantly recognisable and helps to separate the magazine from competitors. The target audience of Q magazine is mostly for young adults so once again, does not represent the target audience I am aiming for. However, what it does show is that a logo doesn't need to be long or too complicated in order to be noticed.

In the end, I decided to name my magazine 'SOUNDZ'. The name will probably be in a different font and colour but it is my name. I chose the name because it relates to pop, is easy to say and sounds catchy. It isn't too complicated but reflects to pop music with the word 'sound'. Hopefully, this name will stick with my magazine and attract the untended target audience.

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